2012 is going to be make or break for some clothing brands, especially some of the smaller British ones, however this isn’t a problem at all for the SuperGroup owned clothing brand Superdry. While also boasting high street retailer Cult Clothing in its group Superdry is on the verge of becoming a massive brand in the UK, it simply needs that little extra push from the brand in the Beckham-esq era when he was snapped wearing the famous Osaka 6 t shirt and leather jacket. This early endorsement really kicked the brand off and set it on the road that it is experiencing today with its millions of pounds worth of turnover, and the more visual fact that you can’t turn a corner without seeing one of Superdrys technical jackets and windcheaters, of which around 1.5 million are sold every winter, so you can safely assume that well over two million jackets are sold every single year, making them one of the bigger selling items without even taking into account Superdry’s amazing clothing and apparel collections.

Men’s Superdry clothing is massive business at the moment and alongside the Cult Clothing website and Superdry’s own branded website you’ll find the brand on top retailers ASOS, Mainline Menswear, Very, Ark Clothing, Bank Fashion and many more in the UK. The one thing that stands out across these retailers are that they’re vary rarely having to cut the price of the brand, which more than likely means that they have very little to drop in price by the time the sale comes around so people must be snapping up the checked lumberjack shirts, branded hooded jumpers, graphical t shirts and other bits and pieces before the sale even comes around. So in 2012 why not join millions of men in the UK and support the fantastic Superdry clothing brand by grabbing their spring summer 2012 range quickly, or at least before your mates do!

While doing research for this post you can’t help but visit the Supergroup’s website, and from that you quickly realise that it is a business that is doing the business at the moment when you see their shareprices, growth of the group and just the general aura when talking about the Super dry clothing brand.

Superdry has already attained international recognition, being sold in approximately 85 countries and has enjoyed celebrity-generated publicity from the likes of David Beckham, Zac Efron and Helena Christensen, to name but a few.

Being sold in 85 countries is no mean feat for a British brand, so to be able to boast this alongside being associated with 3 massive names in terms of celebrity status and publicity Superdry really is being touted as one of the brands of the year, a year that should set the brand up for life.

I’ve talked about Penfield a few times, and marvelled at how popular it was last winter when there was snow on the ground, ice everywhere and reportedly one of the coldest Decembers for a long long time. Now, this is the weird bit, as the weather men in all their wisdom said at the time that it’d be even worse in 2011 and that the snow would come even earlier. We’re now one full day away from December and on the east coast we’ve barely seen any rain let alone a frost or some snow. Now this doesn’t affect the normal people as they can get to and from work and they’re not having to struggle in really bad conditions, but when you look at the retail space, especially online and see what offers are flying about you’re seeing many discounts off coats and jackets, footwear and knitwear and anything that is related to cold weather. This is the result of people buying in great ranges of coats and jackets and boots and expecting the country to be pretty much white over for the duration of November and December. We’re now just twenty six or so days away from Christmas and time is running out.

Anyway, back to where I started. Penfield pretty much sold out everywhere last winter such was the cold weather, however this year you can still pick up the amazing jackets and coats and if you’re lucky grab them discounted through an offer code. The Penfield Kasson and Stapleton jackets and coats are bestsellers already this winter even without the snow, so if you’re looking to update your winter wardrobe or you fancy a winter coat then grab them now, as once they’re in the sale its anyone’s guess as to what will be left! Penfield have also released a few select pieces of knitwear this season, that will never become unfashionable such is the classic and timeless design of the pieces. So, if you’re looking to wrap up warm this winter, and you’re wanting one of the best outerwear brands around then Penfield is for you. Its just your choice whether you gamble with the weather and the sale.

The Lacoste legend was born in 1933, when René Lacoste revolutionized men’s fashion replacing the classical woven fabric, long-sleeved and starched shirts on the courts, with what has now become the classic Lacoste polo shirt. Seventy eight years after its creation, Lacoste has become a lifestyle brand which allies elegance and comfort. A world leader in every department Lacoste pushes boundaries with every new range but they never forget nor move away with the timeless classics. They devote as much attention to both new projects and classic designs and it shows with the new variations of the L1212 Caiman Polo Shirt.

The Lacoste Caiman L1212 Polo Shirt is a timeless classic icon created by Rene Lacoste and the must-have item for a stylish yet casual look. Whilst the original shape of the Lacoste Caiman L1212 Polo Shirt is relaxed, modern fashion has demanded fitted and ultra slim fit variations for a more modern tailored look with a contemporary touch

The Classic Caiman polo epitomizes Rene Lacoste’s legacy, with the original crocodile sewn into the chest and its embossed Lacoste pearlescent buttons. Other key design features include the ribbed collar, cuffs and a vented hem for breathability. Lacoste’s signature cotton pique fabric has mile upon mile of cotton placed within the material while the colour fastness and increased stability helps to quell shrinkage and abrasion. They really do care about their oldies!

This is why Lacoste is where they are today , not just because of their spectacular new ranges but the devotion in which they present them. True satisfaction awaits those who buy the polo shirts, clothing or footwear from the brand. You can shop for Lacoste clothing and footwear in a variety of places, including their own boutiques, online at Lacoste and at The Menswear Site where you can use code NOV10 for 10% off all November long!

Stone Island was created in 1982 but not as you would expect. Originally named ‘Chester Perry’ Stone Island came to pass when a jacket that did not fit the C.P. Company catalogue was created using a new fabric dubbed ‘Tela Stella’ (the burlap star). This consisted of a heavy lorry tarpaulin being put into a washing machine with water and pumice stone and washed for hours.

This ‘outcast’ set up a trend following their creation and 7 jackets were made using the same formula. Stone Island was born with a more nautical feel and a military twist and it set itself apart from its C.P Company counterparts. The name ‘Stone Island’ evoked a love for the sea as did the treatment used to create the garments.  The iconic label bears the Compass Rose and has been worn on every jacket like an insignia since that very first outcast.

This season sees a successful return for the titan of the industry. With their new range of jackets that really brings Stone Island into the new era. I am happy to show you a few places to buy quality Stone Island products.

Check out the 45309 jacket for example on the face of it, it seems a simple jacket but style in simplicity isn’t something to be knocked. The 45309 has fleece lining and it is weatherproof and is resin treated making water run-off it instead of soaking into you undergarments.

Or there is the extravagant 45644 Liquid Reflective jacket. This jacket has a fibreglass coated main, the technical lined hideaway hood is fleece lined and is also weatherproof, offering anyone complete comfort through the cold winter ahead, no worries. Not to mention how cool it looks.

There is plenty of Stone Island to sink your teeth into this season on The Menswear Site, don’t just take my word for it check it out yourself.

Don’t forget use NOV10 to get yourself 10% off all November long.

In the spring and summer of 2009, around the same time that Liam Gallagher and Pretty Green were readying themselves for an all out assault on the fashion world Jason Denham and his expert team of denim enthusiasts and top designers were putting the finishing touches to their first ever clothing and jeans collection. Hailing from Amsterdam as a brand Jason Denham is a Yorkshire lad and was born in Leeds. The former head designer for another Dutch brand, Blue Blood, is affectionately titled ‘the jeansmaker’ within the fashion circles owing to his abilities with denim and a pair of scissors. Rumour has it that he once attended a trade show with a large range of straight leg and loose jeans when to his horror the night before he discovered that the local trend was to wear tapered jeans. In a panic he took a couple of pairs of jeans back to his hotel room and the following morning emerged with two pairs of Denham jeans samples that featured a tapered leg.  Most other denim companies or designers for that matter would have seriously struggled, yet Denham produced these two styles, and as luck would have it, one went on to become a bestseller.

When you look at the Denham brand you will feel one of two things. This first will occur if you have actually seen or handled the jeans and clothing. If you’re into your gear you’ll overly appreciate the knee darts, chambray waistband, five point pockets, square button stands, leather rivet saddles and beautiful denim. Trying the jeans and clothing on is an absolute dream with both seeming to fit a regular shape effortlessly with extra movement for those who are a little out of shape. You can also choose from a variety of denims including their basic denims, virgin denim which comes with instructions of how to care for the denim, and mould it to your lifestyle, and the high quality top dollar Japanese denim that will set you back a few hundred pounds but will last for an eternity. The other feeling should be one of regret for not finding the brand sooner, however you’re more likely to wonder what the designer name that charges a little bit more than its other Dutch counterparts G Star is. All I can say is that Denham is coming, and before long it will eclipse other brands and provide a premium denim brand that puts much more attention to detail into its jeans and clothing than its other more established rivals.

The entire Denham brand is really on trend with chinos and jeans available alongside chunky outdoor knitwear and an ever growing range of worker inspired clothing such as adjustable sleeve shirts in both cotton and denim, overcoats, blazers, t shirts and polo shirts and much more. Denham clothing and jeans just ooze quality and detail through design hence the brands famous tagline ‘The Truth Is In The Details’ as for anyone who has worn, or will ever wear Denham they will appreciate the little extras that the clothing obsessed designers have put together for them.

Luke 1977 is possibly one of the hottest brands around at the moment (and this on the week the UK experiences a heat wave in September?!) and will be perfect for the autumn winter season that will be a definite British winter, and be extremely cold and snow filled. With this in mind the kind designers at Luke 1977 have made some of the best knitwear that i’ve seen from any brand this season. You’ll always find a classic looking Ralph Lauren zip top, or a few Hugo Boss cardigans or Lyle and Scott jumpers but Luke 1977 really have mastered the on trend chunky knitwear offering knitted hoodies, sweatshirts, button front cardigans, zip tops, jumpers, polo shirts and gilets. Every single piece carries the signature embroidered Luke 1977 logo on the front near the right shoulder and is instantly distinguishable from nearly every single other designer clothing brand that is performing well at the moment.

With layers or layering again a buzz word in the swift moving world of fashion the Luke 1977 knitwear is perfect for this, as it allows the fashion conscious male to wear the knitted jumpers, hoodies and zip tops underneath a winter coat, or on their own over a classic polo shirt, or checked shirt. Mix with chinos or jeans and a pair of boots and before long you’re really looking on trend. Luke 1977 has again been nominated for ‘young mens fashion brand of the year’ for 2011 after winning the Drapers award in 2010, so if the brand has a great winter, it could again walk away with the award, and improve and grow even further into 2012 and the future. This award might not mean much to the public, but is very prestigious within the fashion world, and is a great mark to see at what stage the brand is. Having not really being around for that long Luke 1977 is swiftly growing into being the best British brand in the UK and their iconic logo is fast becoming as popular, and instantly recognisable around the pubs, clubs, football grounds and terraces around Great Britain.

You can buy Luke 1977 clothing from most of the big independent retailers around the UK, and according to their ethos you won’t be able to find the brand in any multi-nationals so in theory you won’t find Luke 1977 in ASOS, USC, Republic or Bank but will find the brand at the independents of the country.

I’m not usually one for bringing you competitions or giveaways on Mens Designer Clothing Online, but this one I had to point out, as its not everyday that you can win an iPad 2 on a fashion retailers website! Mainline Menswear are offering their fans and visitors a chance to win this iPad 2 from their website and Facebook page, so I thought that seeing as they stock the majority of brands that I like to blog about, and wear on a day to day basis that i’d let everyone know about this competition, so that you can join, and have a browse at the fashion while you’re there!

The Apple iPad 2 competition is in conjunction with Henleys clothing, the Manchester fashion brand that seems to be going through somewhat of a change at the moment. A new logo, new retro designs and a whole change of their image seems to have been going on in the past few seasons, and you can only assume with the close of their retail stores that the popular British clothing brand is struggling somewhat, but every brand has experienced a slight blip, and I think that they may be able to pull it around, however their rivalry with other North Western brands Bench, Gio Goi and Voi has seen the market share that Henleys enjoyed so much decline quite rapidly over the past few years.

Everyone knows exactly what the iPad 2 is about so that really needs no introduction, so why not visit the Mainline Menswear Competition page now, enter the competition and while you’re there why not do a bit of shopping? Make sure you have entered before the 13th of October 2011 and be quick!

CLICK THE COMPETITION BANNER BELOW TO ENTER…

The tech specs of the Apple iPad 2 are as follows: Black 32gb version, which comes WI-FI enabled and can be set up to use 3G however the winner will have to sort their own data bundles and sim cards (if required), 185.7mm wide, 241.2mm long and 8.8mm thick, 9.7” backlit multi touch screen, 1GHz dual-core Apple A5, high-performance, low-power system-on-a-chip, Front and Back camera capturing photos and video, Connector dock, audio jack, built in speaker and microphone and all the usual gadgets, gizmos and functions of your usual Apple products. Don’t miss out on this amazing opportunity, CLICK HERE to enter!

Designer clothes remain extremely popular in the UK, with many people choosing to purchase their designer clothes online. However, purchasing items from online discount shops and auction websites can sometimes mean that you may end up buying fake designer goods. This straightforward guide will point out easy ways to identify fake designer clothes.

The first indication that an item is counterfeit is by the extremely low price even if the item is second hand. Compare the price of the item to the original designer price and reliable online designer discount shops, an extremely low price in comparison to those offered on these websites is a good indication that the item is fake.

An easy way to identify if clothing is fake is by the label, most counterfeit items will be spelt wrong sometimes only slightly. Spotting this should instantly tell you that an item is fake.

Look closely at the manufacturing quality also. Designer brand clothing and accessories are renowned for possessing a high quality finish; therefore any clothing with visible or poor quality stitching, which can be seen on photographs, is most likely a fake. Similarly, the material of an item is a good indicator that a product is fake. Designer brands often create their items using the finest materials, therefore if an item has been made using low quality materials it will be a counterfeit.

Another easy way to identify fake designer clothing is where the item is imported from. Most fakes are imported from China, Thailand and Japan, which is why it is often better to choose a seller from within the UK as they are less likely to be counterfeit products.

Carefully choosing the online shops you use and following these simple guidelines will ensure that you purchase that perfect designer outfit at the best possible price. Fashioni has a great selection of real designer goods.

The kind folks at Pretty Green have sent us a couple of products to showcase, their favourites can be found below. Liam Gallagher’s clothing label Pretty Green is fast becoming a must have brand for the fashion conscious. The new additions to the Green Label collection are certainly living up to their hype and are set to be hugely popular this season. Here are some of our favourites…

Back by popular demand, the Fur Trim Hooded Parka (£255.00) is an eagerly awaiting addition to the Pretty Green autumn / winter collection. This popular military style winter parka is perfect to wrap up on colder days; however the fur lining is detachable making it versatile. The deep coffee colour also makes it easy to wear with any outfit; it’s an investment which will last you for winters to come. Also available in black.

This Stone Hooded Walker Jacket (£145.00) will provide comfort and style whilst out and about this autumn whatever the weather throws at you. It’s chic simple yet practical and the neutral colours make it super versatile. It features a zip through front with an embossed Pretty Green zip puller, and is finished with a signature Pretty Green chest badge. Also available in navy, black or khaki.

This Indigo Shawl Collar Denim Jacket (£125.00) is set to be a firm favourite this season, with the right combination of casual yet smart; the style will take you perfectly from late summer through to autumn. The shawl collar adds a touch of sophistication to this richly dyed indigo denim jacket and it features the trademark Pretty green embossed buttons. Also available in black.

In March we brought you a review of Fred Perry for spring summer 2011, looking at the brand, the history and what was hot for the season. Well six months have passed and we’re again faced with a new seasonal collection of Fred Perry clothes and a whole host of new polo shirts, knitwear, jackets, shirts and footwear. Well when i say new, i mean new for this year. As the current ‘outdoor’ trend has really hit home this winter I can see quite a few styles that made appearances last year, either the same or in a very similar guise. The Fred Perry Mountain Parka was a great seller across a couple of the online retailers last year, and i know that i for one struggled with finding one in my local shops. The jacket is a cross between a parka and a mac and is available in black or hunters green and features some amazing details such as a full large button front, large pouch pockets and a leather toggle drawstring hood as well as the iconic Fred Perry laurel logo on a leather patch on the chest. Another similar piece can be seen below, with the grey shawl neck sweatshirt material cardigan. Perfect for that casual look this winter this piece was again a great seller over the cold period in 2010 and will undoubtedly again be a must have piece of Fred Perry clothing.

Fred Perry is growing season by season and is slowly returning to the size that it was in Britain in the 60s and 70s. A new generation of fashionable classic looking lads have adopted the brand and are thriving on the indie music image that it has created for itself. The top button done up is a firm must for true Fred Perry wearers, however if that isn’t your style you’ll still look spot on in any of this seasons polo shirts or shirts. The knitwear is not to be missed as the lambswool cardigans, knitted polo shirts and bomber jackets, shawl neck jumpers and cardigans and the slightly more casual sports range of track tops and sweatshirt fabric jumpers and zip tops will also go down a treat. Inspired by sports, fashion and the heritage that it has enjoyed over the past sixty or so years Fred Perry will be a great competition for Lyle and Scott this winter, and i personally believe will be the number one name on everyones lips when they go winter clothes shopping in the next few months. Warmth within fashion is the key this winter (as its set to be a cold one) so why not track down your local Fred Perry retailer, or visit some amazing online websites and enjoy the huge range that is popping up online everywhere?